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Ray Breslin • Nov 14, 2020

7 SEO Tips You Need to Follow in 2020

Search Engine Optimisation has been changing since the arrival of the internet. If you want to stay ahead of the competition in 2020, that you put in place the most recent strategies. In this article, we are going to discuss 7 SEO tips that you may want to follow for better SEO.

7 SEO Tips to Follow in 2020

#1: Image Link Building


Image link building refers to photos that you find on other websites that link back to your site. These photos are being used from your website and uploaded on a different website. If someone has used your photo on their website, contact them and ask for a backlink. This will be a win-win deal for both of you.


#2: Landing Pages should be Relevant


Make sure that the home page of your website gives relevant content for online searches. It is not a good idea to rank for a list of keywords to attract traffic. Your home page content will be of no use if it does not meet the needs of target users.


In other words, you may want to include related keywords and phrases to your landing page content. Uploading misleading content on your website is one of the biggest mistakes you can make.


#3: Work on your Metadata


You may want to review your meta-data to make sure it contains relevant keywords. Apart from this, the text in the metadata should be appealing. Yet, you may not want to stuff keywords as this can have a negative impact on your rankings.


#4: Your Web Pages should Load Quickly


Around two years ago, Google stated that it will consider page speed when ranking web pages. So, what you need to do is make sure that all of your web pages should load quickly. If they take ages to load, the user experience will be negatively impacted.


#5: Keywords vs Content Themes


You may want to focus on content themes rather than keywords. In other words, you may want to create content that will create user interest. Comprehensive articles contain different variations of the primary phrases and keywords.


#6: Mobile Matters


Today, most people search the internet on their mobile phones. Thus, Google gives more authority to websites that are optimised for mobile devices. So, make sure that your website opens well on mobile devices as well.


#7: Work on Titles and Subtitles


The blog posts you publish on your website should consist of titles and subtitles. The length of your article should also be optimised. The content should provide answers to the questions of users. This is enough for better ranking on search engines.


In short, if you want to rank your website in 2020, we suggest that you follow the 7 tips given in this article.


If you are looking for SEO consultancy services, we suggest that you check out Core Creations.



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